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Discover Chocolate wanted a new logo as it entered the next stage of opportunity targeting some of the larger retail outlets with its product range.  The brand needed to stand out from a vast array of competitors, and reflect the gentle but ambitious company which was created in Somerset and plans to challenge some of the key players in the hand crafted, sugar-free and vegan chocolate markets.  As well as coming up with a design, we honed in on the key messages to come up with slogans and descriptions that would encompass all the benefits of the company.